FLICKR -- Next academic term is Flickr's time to enter the Media Writing classroom in Tipperary Institute, as a product description technology. The tasking involves progressively deeper involvement with the photo-sharing technology, starting with an abstract description of what the web service does, a detailed description of the Flickr API, and adding notes to Flickr photos.
We have collected photos of multimedia developers at work and will have multimedia students annotate images with relevant information to identify the kinds of apparel people wear, products sitting on desks, and articles in offices. This exercise has a practical purpose--it is designed to develop an awareness of product placement. When seeking sponsorship, promoters need to know how to leverage product placement. Wired explains why: